Gaming has been selected to be our next industry. Gender equality is the 5th goal among UN's 17 sustainable development goals by 2030, and this matter has been long discussed as a “subtle and entrenched” issue within the Gaming industry across the globe. Vietnam is a known outsourcing market for the Gaming industry and belongs to the largest game distribution market in the world: Asia Pacific. And games are replacing movies as culture-setting dominators. According to Forbes (2020), women make up 46% of gamers but only 16% of Executive Teams among the 14 global gaming companies, and only 24% working in the industry, an unusually low figure compared to other creative and cultural sectors, and other sectors nested under Tech industry. However, the concerning part of this industry is the unconscious gender stereotypes and sexual attraction built within the game design (how the male and female avatars typically look). The Economist (2020) mentioned there are rules for how much skin a female avatar can show, and female game designers in the world often discussed the unnecessary sexual details, and that this industry is designed for very straight people.

Therefore, with more investments from foreign game companies into the country, more degrees are being delivered by universities, as it is becoming more a popular and attractive industry to work for, GEAI will choose Gaming for a training in gender inclusiveness in game design, targeting to deliver to the mid-career game designers and team leaders. At GEAI, we do not stop only at women empowerment, but rather focus on gender equality and diversity. It covers any gender minority presenting in a certain industry, regardless if they are men, women, or LGBTQ+.